Our very first virtual event was covered by every major news network both English and Spanish speaking. Our relationship with media partners ensured a worldwide media outreach to Dominicans and Latinos across the globe; that means that your brand was seen by hundreds of thousands spectators.
A single float filled with Dominican Spirit made stops in a couple of New York City’s Dominican communities. The first stop was to honor the community in front of the United Palace in Washington Heights. The second stop was to honor our first responders at the North Central Bronx Hospital in Norwood, The Bronx.
Wilton Cedeño, 2020 National Dominican Day Parade Chair, Maria Khury Co-Chair of the scholarship committee, and two scholarship recipients Rafael Baez and Daniela Peña Gomez discussed with Joe Torres from ABC how the Parade funds help students in this crisis.